Scotch Meats Stores | Novello
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Scotch Meats Stores

Branding, Illustration, Packaging, Print, Signage
About This Project

Scotch Meats Stores have evolved from a traditional family butchers shop to one of Dulwich’s premium independent fine food stores. Novello helped define Scotch Meats Stores’ brand values to create a fresh, modern approach with roots in traditional style.

Elegant illustrations and a muted colour palette were used to reflect the heritage of the company and quality of produce for sale.